Matrix · Suria Heights
Property · 2026
Two audiences. Two music videos.
- Challenge
- Sell link homes at Suria Heights, Bandar Sri Sendayan, to Chinese- and Malay-speaking buyers.
- Angle
- Don’t translate one ad — make two, each with its own selling points. The Chinese cut sells the fun and the lifestyle. The Malay cut sells the location and the township.
- What we made
- Two funny music videos, shot in the show home and around the township.





